BenefitsWhy You'll Love This
Key advantages that make a real difference for your team
Build Reputation Automatically
We send and receive emails on your behalf, gradually building the trust signals that inbox providers look for.
Stay Out of Spam
A warmed account lands in primary inboxes. A cold account lands in spam. The difference is weeks of preparation.
Track Your Progress
Watch your deliverability score climb as warmup progresses. Know exactly when you're ready to start campaigns.
Set It and Forget It
Enable warmup once. We handle the daily sending, the replies, the gradual ramp up. You just wait.
Why New Accounts Land in Spam
Gmail, Outlook, and other providers don't trust new senders. No history means no reputation. Send 100 cold emails from a fresh account and most will hit spam or get blocked entirely. Warmup fixes this by creating a track record before you start real outreach.
- New domains have zero sender reputation
- Email providers flag sudden spikes in volume
- Spam filters watch for accounts with no engagement history
- One bad week can tank your deliverability for months
How Warmup Actually Works
We connect your account to a network of real inboxes. Every day, your account sends emails to these inboxes and receives replies. The emails get opened, marked as important, moved out of spam if needed. This mimics natural email behavior and tells providers your account is legitimate.
- Daily emails sent to real accounts in our network
- Replies generated to show two way engagement
- Spam folder rescue if emails land in junk
- Gradual volume increase over 2 to 4 weeks
Know When You're Ready
Warmup isn't guesswork. We track your deliverability score, inbox placement rate, and spam folder hits. When your numbers look solid, you'll know it's safe to start sending campaigns. Rush it and you risk burning the domain. Wait for the green light.
- Deliverability score updated daily
- Inbox vs spam placement tracking
- Clear signal when warmup is complete
- Ongoing monitoring even after you start campaigns
ProcessHow It Works
Get started in just a few simple steps
Connect Your Email
Link your Gmail, Outlook, or SMTP account. Works with any email provider.
Enable Warmup
Flip the switch. We start sending a few emails per day from your account immediately.
Watch Your Score Climb
Check your dashboard to see deliverability improve over the next few weeks.
Start Sending Campaigns
Once your score is solid, launch your outreach. Keep warmup running in the background to maintain reputation.
Use CasesWho Uses This
Perfect for teams and individuals across different roles
New Domain Owners
Just bought a domain for cold outreach? Don't touch it for a few weeks. Let warmup build the reputation first.
Sales Teams Scaling Up
Adding new sending accounts to increase volume? Each one needs warmup before it can carry real campaigns.
Recovering From Spam Issues
Domain got flagged? Warmup can help rebuild reputation over time. Not instant, but it works.
Agencies Managing Client Domains
Clients hand you fresh domains all the time. Warmup each one properly before launching their campaigns.
"Burned two domains before I learned about warmup. Set up a new one with BrandJet, waited three weeks, and now I'm at 94% inbox placement six months later. Should have done this from the start."
Chris M.
Founder, Lead Gen Agency
FAQFrequently Asked Questions
Common questions about Email Warmup
Most accounts reach healthy deliverability in 2 to 4 weeks. Older domains with some history may be faster. Brand new domains take the full period. Don't rush it.
Related resources
Go deeper on Email Warmup
Use these focused guides and answers to plan the workflow behind this feature.